FIFA

Creation of the annual campaign for FIFA (Festival International du Film sur l'ART)

In this campaign, our aim was to embody accessibility and draw inspiration from the core of the festival - the synergy between 'FILM AND ART'. The concept of 'Reveal' beautifully captures the essence of these two fundamental elements. The use of a veil, traditionally linked with unveiling artworks and presenting films in theaters, significantly shaped the concept behind the 41st edition.